Sep 14, 2011: Turn Selects Nexage as Strategic Partner to Accelerate Mobile Advertising Audience Reach
Aug 23, 2011: Nexage and TubeMogul Partner to Deliver Mobile Video Ads over the Real-Time Bidding (RTB) Exchange
Kiloo needed a more aggressive and effective monetization and optimization method to increase fill rate and revenue for the free version of its iPhone app, Whac-a-Mole.
Kiloo selected Nexage to manage the monetization of its ad inventory for Whac-a-Mole. The Nexage Exchange is an effective part of Kiloo’s ad inventory distribution strategy, providing a brand safe distribution channel for revenue optimization. With the Nexage Exchange, Kiloo now has access to 150+ global ad sources and manages performance through a robust reporting dashboard. The dashboard offers a single reporting interface with in-depth reports on revenue, eCPM, fill rate, and click rate.