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Goal.com successfully built a loyal following of millions of soccer fans around the world. However, they hadn’t built a strong network of ad sources to monetize their global mobile traffic, which presents unique challenges for effective monetization.
Goal.com selected Nexage to monetize its international mobile traffic and has achieved both an increase in revenue and operational efficiency. With the Nexage Exchange, Goal.com benefits from features including 150+ global ad sources, a single reporting dashboard, and consolidated payments. Goal.com takes advantage of Nexage’s relationships with ad sources based around the world.