Fall for Unilever Singapore Dove Hair Rescue
Unilever Singapore called on its agency Mindshare Singapore and Millennial Media, now a part of AOL, to promote its Dove Hair Contest on Tumblr. This first ever Tumblr integration that Millennial Media ran in the APAC market proved a valuable success.
Share a Cookie Core with Unilever Singapore Ben & Jerry’s
Ben & Jerry's
During the hot summer in Singapore, Ben & Jerry’s launched its new Cookie Core flavors: The Boom Chocolatta! Cookie Core and Spectacular Speculoos Cookie Core. Millennial Media, now a part of AOL, helped Unilever Singapore and its agency Mindshare Singapore carry out their Ben & Jerry’s #CookieCoreWith campaign.
NTUC FairPrice Xtra Chooses Mobile For 7th Anniversary Contest
NTUC FairPrice Xtra
In celebration of its 7th Anniversary, NTUC FairPrice Xtra Supermarket was looking to encourage local families to participate in the Trolley Dash; a 3-week contest designed to drive customers in-stores and online.
Emirates Airline Takes Mobile Strategy To New Heights
Increased traveler demand meant Emirates Airline needed to add more daily flights to its NYC to Dubai route.
Campbell’s Swanson Brand Measures ROI on Mobile
Campbell’s Swanson brand was looking to drive in-store sales by inspiring foodies across the nation to bring its products to life at the holiday dinner table.
Ad Council + Carat Support Bullying Prevention With Mobile
In support of one of the most pressing issues facing children and young adults today, media agency Carat partnered with the Ad Council to help raise awareness around its national Bullying Prevention campaign.
UGG Australia® Celebrates Life’s Moments with Mobile
In anticipation for peak 2014 holiday shopping season, UGG Australia® was looking to stand out from the competition
Paramount Transforms Mobile Strategy with Innovative Rich Media and Video for Transformers: Age of Extinction
Paramount wanted to reach mobile audiences with a compelling new creative approach
Rimmel London #ROCKINIT With Mobile
#ROCKINIT With Mobile
Rimmel London was looking to create the ultimate social experience
Malibu Drives Consumer Engagement With Brand Focused-Mobile Video Experience
Malibu knew its ‘Best Summer Ever Project’ had to engage consumers
Millennial Media selected by T-Mobile Austria to drive mobile audience awareness for new tele.ring tariffs
T-Mobile Austria turned to Millennial Media to help target mobile consumers.
U.S. Marine Corps Counts on Mobile-First
U.S. MARINE CORPS
U.S. Marine Corps (USMC) was looking to achieve massive awareness among target audience