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Angry Birds tests direct programmatic solutions as brands ‘move dollars’ to the space

Angry Birds maker Rovio is testing new, ‘direct programmatic’ capabilities across its digital portfolio as…

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App developers have gone premium

App developers have changed the world. They are turning the mobile phone from a “phone”…

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Nexage Opens its Premium Monetisation Solution to Mobile Developers

Mobile advertising exchange Nexage has enhanced its premium monetisation solution in the hope of appealing to mobile…

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Nexage Enables Developers to Monetize their Apps

Mobile advertising exchange service, Nexage has announced that its premium monetization solution has been enhanced…

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Nexage Releases Premium Monetization Solution to Mobile App Developers

Mobile advertising exchange Nexage has announced the availability of its premium monetization solution for all mobile app…

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Mo’ Campaign Complexity, Mo’ Problems: Nexage Rolls Out Premium Monetization Solution For App Developers

App developers are on an increasingly complex journey to understand what the heck users are…

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MediaPost – Nexage, Matomy, Others Partner With AppAudience for Mobile Data

July 22, 2014 AppAudience, a standalone mobile data management platform (DMP) from Human Demand, on…

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Digital Marketing Magazine – Mobile Advertising Prerequisites: Brand Safety & High-Impact Creative

July 15, 2014 An advertiser’s brand is a strategic asset – and that is true…

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MediaPost – Industry Reacts to Facebook’s LiveRail Buy

July 8, 2014 Victor Milligan, chief marketing officer at Nexage, says the acquisition is significant…

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Digital Marketing Magazine – The Practical Programmatic

July 7, 2014 Welcome to the mobile programmatic world. In short order, mobile has become…

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