Nexage | Marketing Manager

Marketing Manager

Nexage is the leading independent mobile advertising exchange; the Nexage Exchange, powered by our innovative integrated RTB and mediation platform, is the market's most advanced and complete exchange. As Marketing Manager at Nexage, you have experience with and understand the rapidly evolving ecosystem of mobile advertising on the mobile web and in mobile applications, and you probably have experience in the broader areas of mobile, online, and/or content.

You have demonstrated an ability to plan, organize, and execute marketing operations in a dynamic market where market norms shift and the value chain and value drivers are in flux. You know how to run marketing operations, from interpreting the company and marketing strategy to ensuring all tactical efforts are complete and routinized. You are able to think critically, analyzing disparate information (externally and internally) to develop positions that can guide the firm in a dynamic environment and you are able to defend those positions. You work cross-functionally within the business so that marketing is in a constant state of both leading and enabling the business.

Organization

The position reports to the CMO and is central to positioning, promoting, and drive sustainable growth and valuation for the Firm. The person will be located in San Francisco or Boston. The role will have direct relations with engineering, product, management, business development, and sales, and will directly engage customers, prospects, and partners. The role will also build, improve, and maintain relationships in the external analysts and media markets.

Responsibilities

Nexage is a market leader in mobile advertising, influencing the direction and pace of growth of this explosive market. In this light, marketing is charged with persistently driving awareness, demonstrating thought leadership that affects the dialogue on key issues, interprets the market (and market changes), and creates a strong pull effect to sales. In your role, you will participate in the following key efforts:

Develop and communicate the company’s vision and strategy to deliver tangible value to the market (at large), our publishers, developers, demand partners, and business partners.
Execute the creative and visual strategies to promote a vibrant and consistent brand
Execute market intelligence, including competitive analysis, ecosystem analysis, and demand analysis
Execute market campaigns to generate leads and enhance revenue potential
Develop world-class market assets to include core assets (e.g., corporate deck), media-facing assets (e.g., by-lines, press releases), and event-based assets (e.g., sales efforts)
Enable a cohesive market-facing operations to include those elements you lead and those you support so that we maximize value while drive internal capacity efficiencies.

Qualifications

As a marketing professional, you have 3-6 years of experience in relevant positions and environments. You have at least 2 years of experience in digital advertising, with mobile advertising (tech, supply, or demand) a big plus. You must be able to demonstrate multiple successful deliveries of marketing activities. Experience in a start-up environment is a huge plus but not necessary providing you have demonstrated an entrepreneurial approach in your roles.

You have superior written and verbal communication skills; strong quantitative skills are a plus. You are creative when appropriate, but analytic in execution. You are relentlessly focused on delivery of results. You don’t allow obstacles to deflect or deter you; you are a master of prioritization of your own time and the team’s time. You have the charisma to get people to follow you, but the organizational skills to keep them pulling together towards the right goals.

You probably have at least a bachelor’s degree, but not necessarily if you are able to demonstrate past successes. You are a team player, can and will contribute to the company’s culture and spirit, and are a leader. You have a passion for growing companies and for seeing the outcomes that your vision and work have on consumers, businesses, and the industry. You aspire to great things, and are willing to work to get there.

Nexage Benefits

Nexage prides itself in building exceptional career opportunities and offering outstanding benefits to our team such as PPO and HMO health plan options, tuition reimbursement, and three weeks’ vacation to start.

In that regard, Nexage is not your average company. We have the enthusiasm of a start-up; a culture driven from industry veterans committed to long-term growth; and the benefits package of a mature, industry leader. We offer great benefits for a very simple reason: we can attract the best people then enable them to focus on the extraordinary opportunity in front of them (without worrying about incomplete or inadequate benefits). Nexage is a great place to work.

NEXT STEPS