Mobile advertising has just taken another important leap forward with the release of the OpenRTB 2.0 specification. Before we talk about what it means (and why you should care), let's talk about what it is. more

Technology performance. Reliability. Scalability. Resilience. Is this not the sexy, fascinating, and iconic topic that is on top of everyone’s most “talked about” list as we enter 2012? OK, maybe not. But tech performance may, indeed, be the sleeper story of 2012 and beyond. more